Tom R. Larsen, AIA, Larsen Associates LLC, Milford, Conn.

      What challenge does offshore architecture present to U.S. practice? Technology, the Internet, and highly trained professionals in low-cost countries are forcing architects to re-examine project delivery methods. Yet this challenge provides both opportunities and threats. Discuss marketplace trends and the various strategies to embrace the potential or protect yourself from its potential effects while delivering greater value to your clients.

Learning objectives:

• Identify options, opportunities, and risks for using offshore production
• Determine how offshore production can create a competitive advantage or disadvantage
• Evaluate marketing and operational strategies to address the offshoring trend.