Scott Haldane, President and CEO, YMCA of Greater Toronto
Kathy Plastich, Volunteer Chair, Mississauga YMCA Strong Kids Campaign

      Driving significant growth in annual giving in a multi-branch YMCA takes coordinated action at the Association-wide and branch levels. One of the challenges of delivering a successful campaign is focusing on the key actions that will result in meeting your organization's vision and objectives, as well as, surpassing your financial goal. A strong campaign begins with a strong vision at the Association wide level and objectives that are clearly stated and understood by your campaign team at the branch level.