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Products > North American YMCA Development Organization > Imagine 2008 NAYDO Annual Conference on YMCA Philanthropy
Building a Donor-Centered Major Gift Program in a YMCA

Penelope Burk, President, Cygnus Applied Research
Robyn Furness Fallin, CFRE, Senior Vice President & Chief Development Officer, YMCA of Metro Atlanta

      This session will introduce the Best Practices for planning and implementing a Major Gifts element for your YMCA financial development program. It was developed as a result of a two-year study completed by Penelope Burk and the North American Urban Group (NAUG)/Metro 30 YMCAs. Participants will see the first YMCA manual for Major Gifts.

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