Emily Church, Reuters, moderator
Nora Paul, University of Minnesota
Laura Ruel, University of North Carolina-Chapel Hill

      Page view reports aren't just for the advertising, business and marketing departments. How can editorial read, understand and make use of page view reports to inform coverage and design? What hidden gems can editors, reporters, designers and producers find to help them create a more informative and more engaging news Web site? Experts present their research and offer tips on how to improve your site.