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Products > Association of Fundraising Professionals > 44th International Conference on Fundraising
CC3: Community Readiness Assessments – A New Approach to Feasibility Studies

Jeffrey D. Byrne
President & CEO , Jeffrey Byrne & Associates, Inc.
      Jeffrey Byrne has more than 20 years experience working in private enterprise, government and the nonprofit sector. His intensive work with numerous organizations, with thousands of volunteers and on scores of diverse client projects, has provided him with invaluable experience in the field of fundraising.
      Jeffrey brings a distinctive, client-focused philosophy to fundraising, financial development, and capital campaign planning and management. In July 2000, he founded Jeffrey Byme & Associates, Inc., where he currently serves as President and CEO. In January 2002, Jeffrey expanded his firm by successfully orchestrating a merger with Campaign Consultants of America, Inc., a consulting firm based in Minneapolis, Minnesota. The merger brings the expanded firm's clients more than 75 years of combined experience in capital and endowment campaigns with offices in Kansas City, Minneapolis and Memphis.
      Prior to establishing Jeffrey Byrne & Associates, Inc., Jeffrey was vice president for advancement and public affairs for the Harry S. Truman Presidential Library and Institute. While there, his efforts as a leading fundraising practitioner were recognized, and he received the 1998 "Excellence in Fundraising Award" presented by the Greater Kansas City Council on Philanthropy.
      Prior to joining the Truman Library and Institute, Jeffrey led successful development efforts for the YMCA of Greater Kansas City and the Visiting Nurse Association of Greater Kansas City. He also was regional development director for the Steppingstone program.
      Jeffrey has raised millions of dollars for his clients in the Midwest and throughout the United States during his career. A graduate of the University of Missouri-Columbia with a bachelor's degree in political science, he has also been a key strategist and fundraiser in numerous local, state and national political campaigns.

      This session will guide participants through the steps of a feasibility study in preparation for a campaign. It will address how to identify leaders of the campaign, potential large gifts and the constituencies nonprofits must consider involving in the early stages of planning a campaign.

Benefits and Learning Objectives

  1. Understand the interview and focus group process necessary during a feasibility study
  2. Understand the role of the consultant in the feasibility study;
  3. Become aware of the possible constituencies that should be involved early in the campaign planning process
  4. Understand how a Community Readiness Assessment identifies key volunteers and donors for the campaign.

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