Most functions in business – marketing, research and development, human resources management, and so on – are obviously subjective, a matter dependent on experience and judgment as well as data. But finance? Accounting? We think that if a number shows up on a financial statement, it must be an exact reflection of reality. Right? Well, actually, no. The fact is, accounting and finance, like all other business disciplines, are as much an art as they are a science.
    In the Financial Intelligence mini-keynote, Joe reveals what accountants and financial professionals do every day as part of their jobs – make estimates and assumptions that lead to a bias in the numbers. He then outlines for leaders and managers the questions to ask and the place to look so that they have the knowledge and power required to make solid business decisions, critically evaluate options, and create a strong, balanced organization.
    Financial education is one critical element of The Great Game of Business and open-book management. A financially intelligent management team helps to ensure that everyone understands how the company measures success and how everyone makes an impact.

    Our Speaker: Joe Knight is co-author of the book Financial Intelligence, A Manager’s Guide to Knowing What the Numbers Really Mean, a smart, no-nonsense business finance book for managers. Joe is also a highly regarded keynote speaker and trainer. As CFO of Setpoint Companies, Joe spearheaded the financial education of engineers in this automation and roller coaster company. Under his leadership, Setpoint became an Inc. 500 company and was featured in Inc. magazine and A Stake in the Outcome. www.business-literacy.com