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Dr. Michael V. Laric, PhD., Co-Director: University of Baltimore-Merrick School of Business, Certified: New Products Development Professional
- Goals - What is our strategy?
- Products, services, and values offered - What are we delivering?
- Audience - Who are our (best) customers?
- Performance evaluation - How are we doing?
- Aspirations - Market potential and growth
- Getting back to the office - What should we do?
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